News & Views

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Looking for some insight into how the marketplace views the use of electronic brands? Here's a collection of articles and books which should give you a better perspective. If you spot something pertinent not listed here, please drop us an e-mail.

For your convenience, all links will open in a new window.

• Intuitive Domain Branding.
  July 7, 2000
  Domain Notes
  http://www.domainnotes.com/news/article/1,2160,3371_409981,00.html

• Brand Ideas Seized By Lawyers
  November 13, 2000
  BizJournals.com
  http://www.bizjournals.com/charlotte/stories/2000/11/13/story2.html

• Domain-Name Disputes Get Personal
  September 22, 2000
  Washington Post
  http://www.washingtonpost.com/wp-dyn/articles/A55650-2000Sep21.html

• Exclusive Right to Name Limited on Internet, Federal Judge Rules
  August 10, 2001
  IP Law Practice Center
  http://www.law.com/cgi-bin/gx.cgi/AppLogic+FTContentServer?pagename=law/View&c=Article&cid=ZZZQ6FC77QC&live=true&cst=1&pc=3&pa=0&s=News&ExpIgnore=true&showsummary=0

• Lively Discussion About the Need to Own All Domain Variants.
  July 1, 2000
  Afternic
  http://www.afternic.com/index.cfm?a=th&FId=15&tid=3325

• Non Generic Domain Names or "See This, This is Sand."
  March 20, 2000
  Internet Wire
  http://www1.internetwire.com/iwire/iwpr?id=6810&cat=te

• Site With Similar Name Distorts Dreams.
  January 26, 2000
  ZD Net News
  http://www.zdnet.com/zdnn/stories/news/0,4586,2427505,00.html

• Think Boutique in Marketing Your Law Firm.
  January 2000
  Law Domains
  http://www.lawdomains.com/a1_ez_sidley800.htm